Internet Standards

Correct spelling and capitalization standards are as follows:
- email
- home page
- internet
- login
- online
- t-shirt
Capitalize “Web” when used as an abbreviation of World Wide Web, but not in website, web page, web address, webmaster.
Not all addresses begin with “www” or “http.” When writing web addresses, you should include “http://” only if the address does not begin with “www” or if it includes a variation of “http://.”
Our website should be written as “CCOzarks.org.”
Check all website addresses for accuracy.
Do not underline web addresses. You may bold the address if you find that it is “buried” in the copy.
Verify the suffix—.com, .edu, .gov, .net, .org—of websites before printing them.
Web addresses should not be separated into multiple lines of text. If a line break occurs at a web address, move the entire address to the following line.
When writing a web address in your copy, avoid placing the address at the end of the sentence, as the end punctuation can confuse the reader: “Visit CCOzarks.org to find staff resources.”
The @ symbol should only be used in association with e-mail addresses or Twitter/Instagram handles, never as a substitution for the word “at” in general body copy or headers.

Brand Style Guide